You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side (Audiobook)

logicabandoned

Power User
LV
5
 
Csatlakozás
2022.11.12.
Üzenetek
11,943
Reakció pontszám
391
Pontok
83
Díjak
6
Kor
25
a4eece5d0e578d7ce04efb63348a9ba1.jpg


You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side (Audiobook)

English | 2018 | M4B@63 Kbps | ASIN: B07BVXWHRF | Duration: 11:17 h | 308 MB
Orly Lobel / Narrated by Karen White





When Carter Bryant began designing what would become the billion-dollar line of Bratz dolls, he was taking time off from his job at Mattel, where he designed outfits for Barbie. Later, back at Mattel, he sold his concept for Bratz to rival company MGA. Law professor Orly Lobel reveals the colorful story behind the ensuing decade-long court battle.

This entertaining and provocative work pits audacious MGA against behemoth Mattel, shows how an idea turns into a product, and explores the two different versions of womanhood, represented by traditional all-American Barbie and her defiant, anti-establishment rival - the only doll to come close to outselling her. In an era when workers may be asked to sign contracts granting their employers the rights to and income resulting from their ideas - whether conceived during work hours or on their own time - Lobel's deeply researched story is a riveting and thought-provoking contribution to the contentious debate over creativity and intellectual property.

DOWNLOAD

Code:




Linkeket csak regisztrált tagok láthatják!  Bejelentkezés :::  Regisztráció




 
Kedvezményes Data.hu prémium előfizetés itt! Tölts villámgyorsan, korlátok nélkül!
Top Alul