Seeing What's Next: Using the Theories of Innovation to Predict Industry Change [Audiobook]

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Seeing What's Next: Using the Theories of Innovation to Predict Industry Change [Audiobook]

By: Clayton M. Christensen, Scott D. Anthony, Erik A. Roth
Narrated by: Joel Leffert

English | 01-22-07 | B002V1BHJO | 11h 26m | True Decrypt | 312 MB




Seeing What's Next is a framework for predicting industry winners and losers. Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data, and can lead to costly errors in judgment. Internationally renowned innovation expert Clayton M. Christensen and his research partners, Scott D. Anthony and Erik A. Roth, present this groundbreaking guide for predicting outcomes in the evolution of any industry.

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