hofstede

  1. Beyond Hofstede Culture Frameworks for Global Marketing and Management

    Free Download Cheryl Nakata, "Beyond Hofstede: Culture Frameworks for Global Marketing and Management" English | ISBN: 1349300470 | 2009 | 320 pages | EPUB | 938 KB Hofstede introduced a culture paradigm that has been widely influential in international business. However, its relevance in light...
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